What is a “Gang Run” or “Combination Run?”

A Gang Run, also known as a Combination Run or Combo Run, is a term for printing multiple jobs in the same production run on a printing press. By printing similar jobs from a multitude of customers all at the same time, the cost of each job is substantially reduced. This is because the production[…]

The Benefits of Short Run Printing / Print on Demand

For any organization or author that is looking to have some books printed, Short Run Printing and Print On Demand are popular concepts worth exploring. Considered by many to be interchangeable concepts, Short Run Printing and Print On Demand work in tandem to greatly improve the efficiency of ordering books or any multi-page documents. Short[…]

What does “Print On Demand” mean?

You may have heard the term “Print On Demand” and wondered what it was all about. Print On Demand refers to a printer’s ability to produce books or other documents for a customer on an “as needed” basis.  Print On Demand is currently popular because our economic climate has more Print Buyers looking to streamline[…]

What is Digital Printing?

The term Digital refers to the digits 0 and 1, which provide the basis for the mathematical language computers use to create, process and store electronic images. Digital Printing is the process of transferring these stored images directly onto paper. Most people can relate to the function of a digital printing press because it operates[…]

What is Offset Printing

Offset Printing is a widely used commercial printing technique that produces consistent and high quality printed materials. As a general rule, this technique is used for production runs of 1,000 or more pieces. The offset printing method is also commonly used for gang or combo runs. Offset printing presses use a sequence of rollers (also[…]

What is Embossing

In the printing industry, Embossing refers to a method of pressing an image into paper or cardstock to create a three dimensional design.Text, logos and other images can all be formed by the embossing method. Embossing results in a raised surface, with the design higher than the surrounding paper area. A similar but less common[…]

What is Die-Cutting

Die-Cut Example: This creatively-designed promotional piece has a contoured edge as well as a uniquely patterned cut-out on the front cover In the world of printing, a Die refers to a thin, razor-sharp steel blade that has been formed into a specific shape or pattern (sort of like a heavy-duty cookie-cutter). Consequently, Die-Cutting refers to the[…]

What does CMYK mean

I am frequently asked these and other similar questions about the “CMYK” acronym. Simply, CMYK stands for four ink colors – Cyan, Magenta, Yellow and Black. In Digital printing, the four CMYK colors are applied to the paper all at once. In Offset printing, the four CMYK ink colors are applied to the paper in[…]

Print Registration

Registration (or Register) relates to the importance of precision alignment and placement. Proper registration means that any impression on the paper – ink, metallic foil, embossing, die cut shape, etc. – occurs in the precise position as intended. Conversely, the register is said to be “off” if any element of the print job is misaligned[…]